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AGEFE: Championing Innovation and Growth in Portugal’s Electrodigital Industry

Writer: EUEWEUEW

For nearly five decades, AGEFE – the Portuguese Association for the Electrical, Home Appliances, Electronics, and ICT Sectors – has been at the forefront of representing and advocating for businesses within Portugal’s electrodigital industry. Established in 1975, AGEFE today unites 158 companies, generating a combined turnover of 5 billion euros and employing over 11,000 people.



In an era of rapid technological evolution and increasing regulatory complexity, AGEFE provides essential support to its members by shaping industry policies, offering business insights, and fostering collaboration. As a strong and influential industry voice, AGEFE ensures that companies remain competitive, compliant, and well-positioned for future growth.



  1. A Mission to Support Growth and Sustainability


AGEFE exists to add value to Portugal’s electrodigital sector, helping businesses thrive in an increasingly digital and sustainable economy. With a proactive approach to industry development, AGEFE focuses on:


  • Promoting innovation and digital transformation across all represented sectors.

  • Advocating for policies that support business growth and competitiveness at both national and European levels.

  • Encouraging sustainability and energy efficiency, aligning industry progress with environmental goals.

  • Providing a platform for industry collaboration, fostering connections and knowledge exchange between members.


At its core, AGEFE upholds values of transparency, compliance, and fair competition, ensuring that businesses can operate within an ethical and progressive framework.



  1. Representing Key Sectors in the Electrodigital Industry


AGEFE represents a diverse range of industries that play an essential role in Portugal’s economy. The association is structured around three main sectors:


Home Appliances

From large household appliances to small kitchen gadgets and thermodomestic equipment, this sector is continuously evolving, with a growing focus on energy efficiency and smart technology. AGEFE works closely with its members to support industry progress, navigate regulations, and advocate for favorable business conditions.


ICT & Electronics

This sector covers communications, consumer and professional electronics, IT equipment, medical imaging, and printing technologies. With digitalization accelerating across industries, AGEFE plays a crucial role in ensuring businesses remain competitive, adaptable, and well-informed about regulatory and market changes.


Electrical Material

This category spans automation, renewable energy, lighting, security systems, industrial tools, and electrical mobility equipment. As sustainability becomes increasingly important, AGEFE is actively working to help businesses adapt to the green transition and regulatory shifts.



  1. A Strong Voice in Policy and Regulatory Affairs


Navigating the complex regulatory landscape is one of the biggest challenges for businesses in the electrodigital sector. AGEFE actively engages with national and European policymakers, ensuring that regulations promote growth and innovation while maintaining high standards of compliance and consumer protection.


Key policy areas where AGEFE supports its members include:


  • Hazardous Substances (RoHS) & Chemical Safety (REACH)

  • Electrical Safety & Low Voltage Directives

  • Electromagnetic Compatibility (RED & EMC Regulations)

  • Energy Efficiency, Product Warranties & Consumer Rights

  • Waste Management & Recycling Standards


By advocating for balanced, business-friendly policies, AGEFE ensures that its members can operate efficiently while meeting all necessary legal and environmental requirements.



  1. Market Intelligence and Business Insights


Understanding industry trends is key to staying ahead of the competition. AGEFE provides in-depth market intelligence, offering its members valuable insights into sales performance, consumer demand, and industry evolution.

Some of the association’s core market intelligence activities include:


  • Monthly market indicators and sell-in reports

  • Annual industry studies and forecasts

  • Sector-specific sales panels and benchmarking data

  • Comprehensive publications to support business decision-making


Through these tools, AGEFE empowers businesses with the knowledge needed to make strategic, data-driven decisions.



  1. Labour Relations and Workforce Development


A strong workforce is essential for industry growth, and AGEFE plays a key role in ensuring fair and sustainable labour practices within the sectors it represents. Each year, the association negotiates a Collective Labour Agreement that helps maintain stable and transparent working conditions for companies and employees.


Additionally, AGEFE supports businesses with expert guidance on workforce management, skills development, and adapting to an evolving labour market.


 

  1. Connecting Businesses Through Events and Communication


AGEFE understands that industry growth is not just about policies and market trends—it’s also about people and partnerships. The association regularly organizes events, networking opportunities, and training sessions, helping members stay engaged with the latest industry developments.

AGEFE’s initiatives include:


  • Sectoral Summits & Industry Conferences – Facilitating discussion and knowledge-sharing.

  • Workshops & Training Programs – Helping businesses navigate new technologies and regulations.

  • Public Awareness Campaigns – Raising visibility on industry challenges and opportunities.


In addition, AGEFE ensures that its members stay up to date with the latest industry news, offering newsletters, reports, and briefings on key trends and legislative updates.



  1. Building a Stronger Future for Portugal’s Electrodigital Industry


As Portugal embraces the future of digitalization, automation, and sustainability, AGEFE remains committed to supporting businesses through advocacy, market intelligence, and strategic collaboration. By working closely with policymakers, industry leaders, and member companies, AGEFE helps shape a more innovative, competitive, and resilient electrodigital sector.


For businesses operating in electrical materials, electronics, home appliances, and ICT, AGEFE is more than an industry association — it is a trusted partner in growth and innovation.


To learn more about AGEFE’s initiatives, services, and membership benefits, visit www.agefe.pt or contact agefe@agefe.pt.

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